More businesses are including mobile advertising in their marketing campaigns. Despite the growing popularity of mobile ads, the money spent on mobile marketing still don’t match the amount of time people spend on their devices. Traditional media, such as print and radio and TV, still attract the majority of marketing spending. If the money’s not…
The Small Business Owners’ Checklist for Modern SEO
Start-ups and small business owners often wonder how to promote their products and services with minimal cost. As more and more businesses become digital, a good online presence separates a company from the rest, allowing maximum exposure to potential clients. Search engine optimisation (SEO) is one of the best ways to give a business a…
Local SEO for Small Businesses
Local Search Engine Optimisation (SEO) is the process of driving traffic to your website through industry-specific and location-specific searches. Local search results are as relevant as ever, as many Internet users prefer using map applications to look for services. This puts big and small businesses on even footing when it comes to the chance of…
Combining SEO and SEM for Improved Search Rankings
Some people think that SEO and SEM are different, but theseare actually two sides of the same coin. SEO focuses on external and internal linking, optimising pages to drive traffic to a website. SEM, on the other hand, takes a more active approach on campaign analytics, bidding, and managing keyword buys for maximum conversion. Although…
Digital Marketing Company: Making Unbreakable Connections
Online marketing is all about making connections and establishing relationships. Read on and find out how a digital marketing company can help you promote your business online and gain more profit. Marketing your brand online is never easy. Most businesses have already moved to this platform. Having your own website is now a requirement before…
The Services Web Design Companies in New York Offer
Simply having a website is not sufficient for any company to get the search engines’ attention and boost sales. Working with web design companies in New York can help you create a quality website that will attract more customers and improve your business’ exposure. The company you hire should have experience in various other…